Four Types of Harry Potter Readers

Readers of the Harry Potter series can be divided into four categories, according to a marketing expert.

According to Professor Stephen Brown of Ulster University, the booklovers tend to bear striking similarities to each of the four houses presented in the series Hogwarts School of Witchcraft and Wizardry.

His findings divide the readers under four groups and relate their reading habits and attitudes to that of the four houses. Read the rest of this entry »