Readers of the Harry Potter series can be divided into four categories, according to a marketing expert.

According to Professor Stephen Brown of Ulster University, the booklovers tend to bear striking similarities to each of the four houses presented in the series Hogwarts School of Witchcraft and Wizardry.

His findings divide the readers under four groups and relate their reading habits and attitudes to that of the four houses. Read the rest of this entry »

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Warner Bros. says it’s bumping “Harry Potter and the Half-Blood Prince” from its planned November release into next summer.

The sixth installment in the blockbuster franchise about boy wizard Harry now will open July 17 rather than Nov. 21, the studio said Thursday.

Studio President and Chief Operating Officer Alan Horn says the studio has had success with past summer “Harry Potter” releases, including the fifth movie. Horn also says the Writers Guild of America strike had “impacted the readiness of scripts for other films — changing the competitive landscape for 2009 and offering new windows of opportunity that we wanted to take advantage of.”

Harry Potter Series of fantasy novels is filled with a variety of creatures, plants and other objects with magical powers. All these creatures were the imaginative work of its author J. K. Rowling, who also wrote a separate book named “Fantastic Beasts and Where to Find Them” which contained a list of all these beasts. This short book was written by J. K. Rowling for a British charity.

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As the books and movies of Harry Potter series are making new records and touching new highs, the actors and actresses are also not far behind. Harry Potter’s famous class fellow and one of the closest friends at Hogwarts, Hermione Granger, turned 18 in her actual life. The role was played by Emma Watson.

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